Tags:
BlogWhy manage relationships? To add value, to have a conversation, to make transactions possible.
How - we need information,
What - memory, ink and paper, excel, phonebook, all good but each have their limits
Imagine your phone book that makes it easy to gather more information as you interact and then process and present all that information in a nice report or graph for you to appreciate and decide what to do next. one source of truth for your team, marketing identifies, sales goes into a call with information about the
Stop imaginging, Purpose built for such is the CRM.
Why manage relationships?1
Managing relationships is essential for any business looking to succeed. Why? Because it helps add value, start conversations, and ultimately make transactions possible. But how do we manage these relationships effectively? We need information, and while memory, ink and paper, excel, and phonebooks are all useful, they all have their limitations.
Now, imagine having a phone book that not only makes it easy to gather more information as you interact with clients, but also processes and presents that information in a visually appealing report or graph. This would allow you to appreciate and decide what to do next, while providing a single source of truth for your team. Marketing can identify leads, and sales can go into a call armed with all the relevant information about their prospect.
Luckily, you don't need to imagine this scenario any longer. Purpose-built for exactly this purpose is the CRM (Customer Relationship Management) software. With a CRM, you can easily manage your relationships, track interactions, and gain valuable insights that can help grow your business. So, stop imagining and start leveraging the power of a CRM today.